What is Your Story?

What is Your Story?

What is your story? Or more commonly heard…how did you get into XYZ? It’s a normal question that every small business owner and entrepreneur has heard a million times. Often you just answer it with your elevator pitch. That is what you are told right? You...
Hashtags & Getting Social on Social Media

Hashtags & Getting Social on Social Media

I have many clients where the first question they ask is, what is a hashtag and why on earth do you need it? WHY? Because it may be the greatest gift ever given to people who want to share the same experiences. Really. That little # might be one of the best little...
The Shoppers New Social Media Platform

The Shoppers New Social Media Platform

If you love to shop, then Amazon has created a platform designed especially for you. Last week, Amazon announced their new social media platform – Amazon Spark. There have already been multiple blogs on how it works and how to get into it (its on the mobile app...
The Power of a Facebook Like

The Power of a Facebook Like

There are some massive misconceptions about a Like on Facebook. Most people’s first reaction to someone liking their Facebook business page is pride, happiness, excitement even. “Someone liked my page! Yes, I am clearly doing something right.” Well…yes and no. The...
Social Engagement is Queen

Social Engagement is Queen

Mari Smith has said it. Gary Vaynerchuk at well. If you know social media than you know that while “content is King, engagement is Queen – and she rules the house!” We can get back to how to create some killer content, but I want to focus on how to...