Hashtags & Getting Social on Social Media

Hashtags & Getting Social on Social Media

I have many clients where the first question they ask is, what is a hashtag and why on earth do you need it? WHY? Because it may be the greatest gift ever given to people who want to share the same experiences. Really. That little # might be one of the best little...
The Power of a Facebook Like

The Power of a Facebook Like

There are some massive misconceptions about a Like on Facebook. Most people’s first reaction to someone liking their Facebook business page is pride, happiness, excitement even. “Someone liked my page! Yes, I am clearly doing something right.” Well…yes and no. The...
The New State of Twitter

The New State of Twitter

Has our newest President changed the way that businesses look at Twitter? Have users suddenly flocked to the platform clamoring for a chance to respond to him or just to watch the situation unfold? These were questions I wanted to know the answers to, because one...
Social Engagement is Queen

Social Engagement is Queen

Mari Smith has said it. Gary Vaynerchuk at well. If you know social media than you know that while “content is King, engagement is Queen – and she rules the house!” We can get back to how to create some killer content, but I want to focus on how to...
How do I Start Being SOCIAL?

How do I Start Being SOCIAL?

There are two questions that I am always asked when I begin a consultation with a client. Do I really need to be on social media? Which is then always followed up with – where do I begin? I get it, there are multiple social media platforms and every day it seems...